Behind The Design
Meet a collection that honours the journey of motherhood – the joys, lows and unspoken pressures
"For our Embrace line, we wanted to design confidence-boosting pieces that are comfortable enough to journey with mamas through pregnancy, nursing and beyond. With this collection, I hope our #LBCommunity mums and mums-to-be will feel their best, because they are beautiful, no matter how their waistline and wardrobe have changed."
- Designer Shereen Koh
The Embrace line strives to design functional pieces which give mamas confidence without compromising on comfort.
We set out to design pieces with discreet nursing access, minimal seams and layers for maximum comfort. Other key features include elastics and smocking around the bust area to accommodate growth and thicker shoulder straps to conceal nursing bras.