Jessica Chaw
Content Creator
Jessica shares about her first moments in becoming a content creator.
Tell us about your first content creation collaboration.
My first collab was from blogging as I was very active in it. My first paid blog post was approached by a social media agency. I was very surprised as it has never come to mind to monetise my blog. I even skipped my SPM results day just to attend an event to get paid for writing a blog post. I then started getting more followers on Instagram, which led me to accept more collabs from brands. I started getting more collab requests from jewelry and skincare brands such as Clinique and Laneige. I was very honoured by these opportunities.
"Do not let anyone stop you from pursuing your passion and who you want to be!"
How did you and your content grow through the years?
My dressing style has revolutionised as I was really into the kawaii, Japanese fashion style back then. I started experimenting more styles when I was in college, changing many different hair colours and another side of fashion. Once I started getting more travelling opportunities, I focused more on curating a travelling feed on Instagram which helped me garnered more followers.
"Time management plays an important role."
What are the key challenges you faced and how did you overcome them?
Especially now, I am not only focusing on content creation but also managing a cake business. I would need to juggle between my influencer work and cake business. It can get tiring when the cake business gets overwhelming and I would have less time to create content on my social media platforms. Therefore, time management plays an important role.
